The red mineral pigment comes from iron oxides, which are one of the 4 all-natural mineral ingredients in Satin Matte Foundation. Our Cool shades also have the highest ratio of red mineral pigments, which is why they match well with slightly pink undertones.
(By all means, we encourage your whole-hearted commitment to trying out every shade that appeals to you and wearing the colors you love-but we often get questions about this, and we think you'll love these too!)Ĭool: Our Cool Satin Matte Foundation range has the broadest range of depth with foundation shades for the fairest skin tones and deepest skin tones. Our makeup artist walks you through our range of undertones, and suggests a few other Alima Pure shades that are popular pairings with each undertone. The best place to notice your undertone is on the side of your face below your ears. The depth of your skin and the surface coloring might change due to things like sun exposure, rosacea, or a few glasses of wine, for example, but your undertone stays the same. Our Find Your Match Sets are designed to take all the guesswork out of figuring your undertone with plenty of samples to try on at home.īut what even is an undertone, you ask? An undertone is the hint of base color to your skin that doesn't change. Many of our customers enlist our help when trying to find their undertone, so we've created a tool to make it easy for everyone. With 45 shades of Satin Matte Foundation to choose from, knowing your undertone is the key to finding the best foundation match for your unique skin tone.